Hello, my name is
Travis Bawcom
Digital Marketing Specialist
- travisbawcom@gmail.com
- 325-206-2507
About me
I am a recent Texas Tech graduate with a passion for digital marketing. Skilled in strategic communication and graphic design
I'm actively learning the world of internet brand awareness
Hi, I’m Travis Bawcom, a recent graduate from Texas Tech University with a degree in Digital Media & Professional Communication. While I initially pursued computer science, I discovered my passion for storytelling, creativity, and effective communication, which led me to shift my focus to digital media. During my time at Texas Tech, I completed a year-long internship where I honed my graphic design skills using Canva and developed a keen eye for creating visually engaging content. This experience laid the foundation for my journey into the dynamic field of digital marketing.
Since graduating in May 2024, I’ve taken a hands-on approach to expanding my skill set. I created a website for my dad’s business and designed a mock Google Ads campaign to explore PPC strategies. To stay ahead in this ever-evolving field, I’ve been actively taking online courses, earning certifications in Google Ads, Google Analytics, and Photoshop. I combine creativity with analytical insights to deliver meaningful results and look forward to bringing my skills to new challenges in the digital marketing space.
What I do
Graphic Design
For me, graphic design is more than creating something visually appealing—it’s about helping businesses tell their stories, build connections with their audience, and stand out in a crowded digital landscape.
Web Development
With my growing experience in WordPress, I can assist businesses in building functional, user-friendly websites that showcase their brand and create a strong online presence.
Google Ads
If you are looking for a user-friendly app that will attract more mobile users, I can help you design and build a platform with the latest and trendiest look and feel.
Skills
Work Experience/Education
2023-2024
Texas Tech University
Strategic Communications Coordinator
I was responsible for creating newsletters and other digital content for Texas Tech advisors. I worked with a small team to coordinate events for over 100+ academic advisors
2021-2024
Best Buy
Sales advisor
In this role I gained valuable experience working with customers and building interpersonal communication skills. I also trained and mentored new sales advisors to become adaptable to various customer situations.
2020-2024
Texas Tech University
Education - Digital Media & Communications
Graduating with a 3.64 GPA, I took various coursework to better prepare me for roles in digital marketing. Courses include visual storytelling, digital social media, writing for media, sports public relations, and intro to web design.
